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The project

 PORTONS NOTRE REGARD SUR L'ESSENTIEL

A travers mes propres achats je décline nos richesses végétales à travers  des produits autour de la nutrition, le bien-être et la santé.

Les plantes assurent l'essentiel de nos besoins et à travers mon panier , je   partage la richesse de mes découvertes.

Je décline les engagements des producteurs et fournisseurs afin que nous puissions chosir en fonction des valeurs éco ou environnementales qui nous correspondent .

Consommer autrement signifie choisir en conscience et donc avoir les informations justes et détaillées des valeurs avancées ou engagements. Le plus beau gage de qualité d'un produit est la transparence. Pas de marketing, mais des informations claires et vérifiables.

S'opposer au Système alimentaire mondial déguisé sous l'appellation Sécurité alimentaire mondial qui veut faire perdurer un système obsolète. Nombre de nos produits alimentaires proviennent des pays du sud, pays émergents. Ignorer leurs réalités nous impacte plus que nous le pensons. 
Portons notre regard au loin.

Vous voulez en savoir plus, c'est par 

Un peu plus de détails de ce qui me nourrit, de ce qui me motive, de mes constats

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WHO SHOULD I BE IF I AM A TREE?

 

The tree is a symbol of balance between the earth and the sky.
It contributes by its operation to maintain this balance.

I will be ONE ORDER:

In the symbolism of the trees, the elm symbolizes the cycles of the natural energy that is in us, always renewed so that our experiences and our wounds become our strength.

I am passionate about plants and this world opened up a whole range of possibilities that I had not seen before.

After years of professional mistakes, intentionally cumulating the cdd, my boredom reached its climax, with its corollaries: fear, emptiness, the absence of landmarks, the lack of prospects. Anyway, without really thinking about it, or even seeing it as a vocation, plants were a way for me to sow something else in my life.

Without any objective, I ignored for a long time the dormant potential that was my creativity ... The plants held out their branches and I clung to them, without realizing that they had always had an impact on me.

Let me explain: I like plants because they help to provide a large part of our food (vegetables, aromatic plants, leaf vegetables etc), our care of our well-being, our health. Plants adorn and decorate our interiors, ornament our avenues, promote the extraction of heavy metals in our soils. Plants provide a discreet, subtle and beneficial energy. Plants reduce our stress.

In short, plants, their benefits that we take for granted in our daily life, are numerous but still threatened.

Let's talk about well-being and we talk about essential oils from plants and flowers, bouquets of flowers, plant ornamentation.

Let's talk about health and we talk about plants in the form of herbal teas, phytotherapy, aromatherapy, decoctions, infusions and so on.

Let's talk about beauty and we evoke extracts from plants, vegetable oils from fruits, plant trees.

Let's talk nutrition and we talk about nutraceuticals, herbs, leafy vegetables etc.

Let's talk about agriculture and we talk about healthy soil some plants allowing the extraction of pollutants in the soil.

To summarize, I would take the example of the Ravenala of Madagascar or the tree of the traveler with whom I had made a workshop. Do you know why the Ravenala is called the traveler's tree?

Because it contains a survival kit all by itself. Indeed, it provides water, food and shelter and is the basis of our life.

Ineluctably when I start to be interested in plants, they refer me to everything that is essential for us: agriculture or nutrition, health, well-being.

It is through this deep understanding that my project took shape.

At the same time, people began to become more and more aware that ecology had to integrate our daily lives. An increased demand also more natural, more organic, more authentic and parallel initiatives multiplied, diversified. A triptych imposed itself on me: Preservation, awareness, mode of consumption.

 

MY FINDINGS AND COMMENTS THAT FEED MY  PROJECT

Throughout my contacts, observations and research, I was able to deduce certain evidences for me.

 FIRST FINDING

Each sector agriculture, nutrition, health etc presents its own difficulties which are each treated in isolation while in my humble opinion, only a multi-sectorial consultation can lead us to durable solutions while avoiding a sector being damaged. Sectors need each other to provide the best services. Through the prism of each one is a substrate of solution, a substratum of difficulties.Pour moi, il est évident que cette conscience environnementale, bien que présente est  trop hiérarchisée.

SECOND FINDING

Our defense of the preservation of the environment takes various forms, because each one has our own sensitivity:

A vegan will be sensitive to the animal's suffering and health.

A person who buys organic cosmetics or slow cosmetics will be sensitive not only to respect for the animal but also to his health, knowing that some cosmetics contain endocrine disruptors.

Some will focus their initiatives and commitments on waste sorting and recycling to save natural resources.

Recycling glass saves sand, recycling paper reduces tree felling and preserves forests, recycling plastic reduces oil consumption. Etc.etc

In short, we find that everyone, according to our conscience, our immediate interest or not, promote an ecological practice ...

Yet all these practices support the preservation of the environment.

 

 

THIRD FINDING

In this new ecosystem, two streams of thought predominate and lead to two different ways of investing in the preservation of the environment.

In the defense of biodiversity and the environment, there are those who want to lessen the effects of our exuberant consumption mode ex Waste sorting, recycling, etc.

And there are those who want to move forward and rethink society on a new foundation.

Sometimes the two currents come together, but it is clear that these two currents of thought, sometimes contradictory, work on their own.

But they could bring each other a lot. Could this be translated in the first place by limiting the damage and rethinking society?

The challenge is launched!

 
Finally the last point and not the least, in front of this profusion of sites touting, selling products from plants, how to make the right choice?

Today, our needs are focused on the product, but also the origin, the quality, and even the label, on the fact of consuming while preserving the environment.

Unfortunately, in parallel with the ethical and virtuous practices of ecology, the advertising campaigns, the false arguments, the truncated information, have been developed.

Greenwashing is on the rise and "60 million consumers" are constantly denouncing misleading advertising, false practices, drifting of products with labels and label violations. Not to mention the directives given sometimes against our biod health and biodi-diversity (cf article on forests)

In short, we do not know what information we trust. All these facts made me understand that we are certainly operating upside down?

I propose not to highlight products with the desired characteristics but initiatives that highlight products.

Create a network of initiatives oriented towards the preservation of biodiversity whose products are derived from this desire to create with respect for the environment.

What does it change?

In this way, we participate in anchoring the new postulate of society

Associations are part of this dynamic: change the way society operates, and this on a voluntary basis.

The shops or companies continue to have an economic model with very inadequate environmental variants.

When I started this project, I had a premise that could be summed up as follows: Serve nature before using nature

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THE PROJECT

What if we decided to consume goods that would only be the product of genuine involvement and environmental commitment?

Here, no question of labels, labels, certifications. JUST THE TRANSPARENCY. This does not mean that labels or other are excluded but it is clear that they are no longer at the moment, what they should be but just a marketing element, as an additive authorized and strongly recommended.

I therefore propose to list products according to the real and authentic environmental, ecological or specific commitment of the producers.

Consumers would not only have the choice according to their own vision of the environment but would also have access to other initiatives that could interest them and thus increase their involvement, their curiosity towards other similar positions.

In parallel, I propose monthly a box which will put forward a product of each selected shop.

 

 

For the shops & producers, it would be to finally put your commitment in value apart from all these diktats marketings.

Your proven commitment will no longer be drowned among the many marketing and other greenwashing ads but will differentiate you in your positioning.

You become part of the project.

FINALLY AND MOST IMPORTANT:

Our box will introduce you to its producers but the purpose is also to contribute to the preservation of nature.

Thus, in each box, there will be a contribution for an organization in favor of biodiversity. Thus, we provide our essential needs, we favor the authentic producers and we work to restore to nature what it offers us generously.

 

 

The general interest:

Individually, we are a drop of water. Together, we are an ocean.

If we really want to put society under a new paradigm, we must act together.

Contact me and TOGETHER make things happen.

Individually, we are a drop of water. Together, we are an ocean.

 

 

 

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